Missoni.com is the authoritative online destination for the iconic Italian fashion label known for its unique knitwear, vibrant patterns, and innovative designs. With a heritage stretching back to 1953, Missoni stands out for its avant-garde aesthetic and high-quality craftsmanship. The brand’s unmistakable zigzag motifs, eclectic color palettes, and artistic flair grace its collections, offering a wide range of apparel for men, women, and children.   Missoni.com makes it simple for fashion aficionados to access a sophisticated assortment of ready-to-wear garments, luxurious accessories, and home decor items. Devoted to sustainable practices, Missoni sources fine materials and employs meticulous production techniques to ensure durability and longevity in every product. The eCommerce platform captures the essence of the brand's ethos, providing an immersive shopping experience with exclusive collections, seamlessly bridging the gap between contemporary style and timeless elegance.  Customers are treated to an intuitive shopping experience, guided by high-resolution imagery and detailed product descriptions, which make it easy to find and purchase the perfect Missoni piece from anywhere in the world. Missoni.com is not just an online clothing store; it's a digital showcase of the brand's commitment to quality, artistry, and innovation in the world of luxury fashion.

Heritage and Craftsmanship:
Founded in Varese, Italy, in 1953, Missoni began as a small knitwear workshop by Ottavio and Rosita Missoni. Over the decades, Missoni has grown into an internationally recognized luxury brand, synonymous with Italian craftsmanship and innovation. The brand is celebrated for its distinctive knitwear, made vibrant with intricate patterns and a kaleidoscope of colors. Missoni’s commitment to artisanal quality and avant-garde design has remained a constant, even as the brand has expanded globally.

Diverse Product Range:
Missoni offers an extensive array of products, catering to various consumer needs. The brand's collection includes sophisticated ready-to-wear lines for men and women, featuring everything from elegant dresses and tailored suits to casual wear. The children's line offers playful yet stylish clothing, emphasizing comfort and durability. Missoni's beachwear collection is particularly notable for its vibrant swimsuits and beach accessories, perfect for those seeking luxury in leisure.

Home Collection and Lifestyle:
Missoni Home, an extension of the brand, brings the Missoni aesthetic into the living space. Launched in collaboration with Rosita's family firm in 1981, this line includes a range of home furnishings and textiles, like throws, cushions, and bed linens, all featuring the brand's signature patterns and colors. Missoni Home has been involved in high-profile projects like outfitting luxury residences and resorts, showcasing the brand's versatility and appeal in interior design.

Missoni's Evolution and Collaboration:
Throughout its history, Missoni has embraced change and innovation. Notable collaborations with designers like Patricia Urquiola and Rossella Jardini have brought fresh perspectives to the brand. Missoni has also partnered with various brands and celebrities for limited-edition collections, reflecting its dynamic and forward-thinking approach. The introduction of lines like Missoni Sport and eyewear collections further demonstrates the brand's ability to diversify and appeal to a broad audience.

Sustainable Practices and Future Vision:
Missoni is increasingly focusing on sustainable and ethical production practices, aligning with contemporary concerns about environmental impact and social responsibility. The brand’s commitment to quality and longevity in its products also speaks to a sustainable approach, favoring timeless design over fast fashion trends.

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Missoni is an Italian luxury fashion house renowned for its vibrant, pattern-rich knitwear. Founded in 1953 by Ottavio and Rosita Missoni, the brand has evolved to include a wide range of products, from clothing for men, women, and children to homeware and eyewear. The Missoni style is distinguished by its innovative use of color and geometric patterns, offering unique and bold designs that blend traditional craftsmanship with contemporary aesthetics.

Dresses

Swimwear

Tops

Pants

Sweaters

Shirts

Scarves

T-Shirts

Skirts

Lingerie & Loungewear

Bodysuits

Socks

Sunglasses

Shorts

Blazers

Outerwear

Leggings

Hats

Ties & Pocket Squares

Shoulder Handbags

Watches

Sneakers

Hoodies

Sandals

Bracelets

Jeans

Boots

Sweatpants

Belts

Overalls

Body Jewelry

Wallets

Flats

Slippers

Multicolored

White

Black

Blue

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Gray

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Orange

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Accessories

Women

Clothing, Shoes & Jewelry

This one-shoulder cover-up dress, made of printed silk, is characterized by its refined geometric pattern, completed by the scarf bottom that creates a fluid and harmonious movement. The one-shoulder design adds a modern and sophisticated touch, making this dress an essential piece for those looking for an elegant and versatile style, perfect for glamorous summer days.

One-shoulder cover-up dress in printed silk with scarf bottom

Clothing

These zigzag printed silk cover-up shorts combine freshness and design in an iconic piece. The waist belt enhances the silhouette, while the lightweight fabric and vibrant pattern add a touch of playful elegance. Perfect for an informal but refined summer look, which does not give up sartorial quality.

Printed silk cover-up shorts with belt

This long cover-up skirt in printed silk has a fluid and light silhouette, perfectly complemented by the geometric pattern. The front closure and the deep side slit accentuate the femininity of the design, offering a touch of dynamism and modernity. A versatile garment, designed for those who love to combine comfort and style in a single sophisticated look.

Long covered up skirt in printed silk with front closure

The boxy fit of this cotton and viscose polo shirt, combined with the refined tone-on-tone zig zag, makes it a versatile and contemporary garment. The relaxed construction and elegant pattern create a combination of modern style and comfort.

Cotton and viscose polo shirt with tone-on-tone zigzag

Vibrant reflections run through these flared trousers for women, crafted from a viscose blend with the iconic slub zig-zag pattern. The flared cut gives a natural and slender elegance, while the play of colors creates a dynamic and sophisticated effect. Perfect for enriching any look with a distinctive touch, these trousers combine the refinement of Missoni workmanship with the versatility of a contemporary garment.

Flare trousers in slub zigzag viscose blend

A cardigan that seamlessly blends craftsmanship and contemporary style. The crochet knit, with its bold zigzag pattern, creates a captivating three-dimensional effect, while functional pockets and tonal buttons complete the look with understated elegance.

Crochet knit cardigan with macro zigzag and pockets

The coarse-grained viscose-blend knit provides the ideal testing ground for the oversized cardigan. The V-neckline style with front pockets is embellished with a vertical zigzag motixo with sequin appliqués.

Oversized cardigan with macro zig zag and sequins

With a gradient zigzag print that evokes the changing colors of the sea, these boxer shorts combine vibrancy and elegance. Every detail of the pattern is designed to add a sense of movement and depth, transforming a sporty piece into a signature element of the summer wardrobe.

Tonal zigzag swim trunks

Crewneck sweater in lamé viscose, enriched with Missoni's iconic zigzag motif and a sparkling line of tone-on-tone sequins. With a side opening, decorative fringes and an asymmetrical hem, this shirt combines modern glamour and distinctive details for a unique and sophisticated look.

Zig zag sweater with sequins and asymmetrical hem with fringes

The slub touch of cotton and linen is combined with a zigzag embroidery that runs through the T-shirt with a fluid and natural movement. The regular fit makes the garment versatile, while the contrast between the raw fabric and the refinement of the embroidery expresses the essence of the house's savoir-faire.

Slub cotton and linen polo shirt with zigzag embroidery

This bandeau bikini is crafted from lamé viscose lace, embellished with jewel-hooked straps. The raschel workmanship gives texture and depth, while the lace creates a sophisticated play of light that captures the vibrant essence of lamé. A matching brief completes this two-piece swimsuit, adding a touch of timeless elegance.

Bandeau bikini in lamé viscose lace

Ruched by the iconic zigzag pattern and metallic reflections of lamé, the viscose one-piece swimsuit by Missoni features an elegant halter neckline, enhancing the shoulders and décolleté. The snug fit flatters the silhouette, while the adjustable lacing behind the neck ensures comfort and a perfect fit. A versatile garment, ideal for a summer look that combines style and sophistication.

Zig zag lamé viscose one-piece swimsuit with halter neck

The viscose wrap cover-up miniskirt with the iconic zig zag motif expresses all the vibrant essence of Missoni. Featuring a gently tied closure at the side, it enhances the silhouette with a play of sinuous lines, while the metallic reflections of the lamé add a touch of sophisticated light. A refined garment, ideal for completing the beach look with style.

Wrap cover-up miniskirt in zig zag lamé viscose

The short cover-up in lamé viscose, by Missoni, captures the essence of boho chic with a touch of glamour. The wide, flowing sleeves blend seamlessly with the classic chevron motif, an icon of the maison, evoking a free and vibrant aesthetic.

Cover-up dress in zig zag lamé viscose with wide sleeves

The classic viscose-blend palazzo trousers offer a dynamic elegance typical of Missoni. The loose silhouette is enhanced by a deep side slit, which gives movement and sensuality, while the reflections of the lamé illuminate the iconic multicolor zig zag shaded with a sophisticated brilliance. A distinctive garment that combines comfort and sophistication.

Classic trousers in a viscose blend zig zag lamé

From Missoni's exotic heritage, the long cover-up caftan in viscose blend embodies the timeless elegance of the maison. The zigzag pattern intertwines with the metallic reflections of the lamé, creating a harmony of light and color. The plunging V-neckline, embellished with laces that add movement and dynamism, enhances the silhouette with a touch of sophisticated sensuality.

Long cover-up in zigzag lamé viscose blend

This cotton and linen piqué polo shirt is embellished with a delicate zigzag embroidery, adding a touch of dynamism to its minimalist silhouette. The nuances of the natural fabric give a sense of freshness, while the craftsmanship of the embroidery embodies Missoni's timeless elegance.

The Missoni lamé viscose lace kaftan combines sophistication and sensuality with its plunging neckline, adjustable through thin laces that add a touch of functional elegance. The zigzag pattern moves lightly on the fabric, giving the garment a relaxed and sophisticated elegance.

Short cover-up caftan in lamé viscose lace

The flare viscose cover-up trousers combine sensuality and sophistication. The flared leg design elongates the silhouette, while the lightweight, sheer fabric, enlivened by the iconic zigzag pattern, plays with subtle transparencies. The metallic reflections of lamé complete the look with a bright and sophisticated note.

Flare cover-up trousers in zig zag lamé viscose

This cardigan features a bold, oversized zigzag pattern seamlessly integrated with mélange detailing. The nuanced fabric blends create a sophisticated garment, while the soft knit ensures exceptional comfort.

Cardigan with macro zigzag and mélange details

The clean design enhances the refined zig-zag lamé workmanship that characterizes this short viscose cover-up dress. The fringes adorning the hem add a dynamic touch, while the luminous pattern and fine fabric express Missoni's signature elegance.

Cover-up dress in zig zag lamé viscose with fringes

Crafted from lamé viscose lace, this triangle bikini enhances the beauty and quality of the material with refined, luminous details. The delicate lace wraps the figure elegantly, while the zigzag pattern adds a touch of modern vibrancy. The triangle design enhances the natural shapes, offering a comfortable and feminine embrace.

Triangle bikini in lamé viscose lace

A new interpretation of Missoni’s street style for the men’s hoodie in pure cotton jersey. The raglan cut of the sleeves is emphasised by the knitted insert that adds character to this urban hoodie. Piece signed in collaboration with Mike Maignan.

Missoni

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