Missoni.com is the authoritative online destination for the iconic Italian fashion label known for its unique knitwear, vibrant patterns, and innovative designs. With a heritage stretching back to 1953, Missoni stands out for its avant-garde aesthetic and high-quality craftsmanship. The brand’s unmistakable zigzag motifs, eclectic color palettes, and artistic flair grace its collections, offering a wide range of apparel for men, women, and children.   Missoni.com makes it simple for fashion aficionados to access a sophisticated assortment of ready-to-wear garments, luxurious accessories, and home decor items. Devoted to sustainable practices, Missoni sources fine materials and employs meticulous production techniques to ensure durability and longevity in every product. The eCommerce platform captures the essence of the brand's ethos, providing an immersive shopping experience with exclusive collections, seamlessly bridging the gap between contemporary style and timeless elegance.  Customers are treated to an intuitive shopping experience, guided by high-resolution imagery and detailed product descriptions, which make it easy to find and purchase the perfect Missoni piece from anywhere in the world. Missoni.com is not just an online clothing store; it's a digital showcase of the brand's commitment to quality, artistry, and innovation in the world of luxury fashion.

Heritage and Craftsmanship:
Founded in Varese, Italy, in 1953, Missoni began as a small knitwear workshop by Ottavio and Rosita Missoni. Over the decades, Missoni has grown into an internationally recognized luxury brand, synonymous with Italian craftsmanship and innovation. The brand is celebrated for its distinctive knitwear, made vibrant with intricate patterns and a kaleidoscope of colors. Missoni’s commitment to artisanal quality and avant-garde design has remained a constant, even as the brand has expanded globally.

Diverse Product Range:
Missoni offers an extensive array of products, catering to various consumer needs. The brand's collection includes sophisticated ready-to-wear lines for men and women, featuring everything from elegant dresses and tailored suits to casual wear. The children's line offers playful yet stylish clothing, emphasizing comfort and durability. Missoni's beachwear collection is particularly notable for its vibrant swimsuits and beach accessories, perfect for those seeking luxury in leisure.

Home Collection and Lifestyle:
Missoni Home, an extension of the brand, brings the Missoni aesthetic into the living space. Launched in collaboration with Rosita's family firm in 1981, this line includes a range of home furnishings and textiles, like throws, cushions, and bed linens, all featuring the brand's signature patterns and colors. Missoni Home has been involved in high-profile projects like outfitting luxury residences and resorts, showcasing the brand's versatility and appeal in interior design.

Missoni's Evolution and Collaboration:
Throughout its history, Missoni has embraced change and innovation. Notable collaborations with designers like Patricia Urquiola and Rossella Jardini have brought fresh perspectives to the brand. Missoni has also partnered with various brands and celebrities for limited-edition collections, reflecting its dynamic and forward-thinking approach. The introduction of lines like Missoni Sport and eyewear collections further demonstrates the brand's ability to diversify and appeal to a broad audience.

Sustainable Practices and Future Vision:
Missoni is increasingly focusing on sustainable and ethical production practices, aligning with contemporary concerns about environmental impact and social responsibility. The brand’s commitment to quality and longevity in its products also speaks to a sustainable approach, favoring timeless design over fast fashion trends.

See why shoppers can't get enough of Missoni this January. The frenzy is real – join in now!

Missoni's Deal Frenzy: Why Everyone Is Rushing Here in January 2025! | Eureka Shopping

Missoni is an Italian luxury fashion house renowned for its vibrant, pattern-rich knitwear. Founded in 1953 by Ottavio and Rosita Missoni, the brand has evolved to include a wide range of products, from clothing for men, women, and children to homeware and eyewear. The Missoni style is distinguished by its innovative use of color and geometric patterns, offering unique and bold designs that blend traditional craftsmanship with contemporary aesthetics.

Dresses

Tops

Swimwear

Pants

Shirts

Scarves

T-Shirts

Sweaters

Skirts

Lingerie & Loungewear

Outerwear

Socks

Shorts

Bodysuits

Ties & Pocket Squares

Blazers

Sunglasses

Leggings

Hats

Watches

Shoulder Handbags

Sweatpants

Sandals

Hoodies

Sneakers

Gloves

Bracelets

Jeans

Boots

Overalls

Flats

Body Jewelry

Shoes

Slippers

Belts

Wallets

Clutches & Evening Handbags

Heels

Multicolored

Black

White

Blue

Gray

Brown

Pink

Orange

Beige

Green

Yellow

Purple

Clothing

Women

Clothing, Shoes & Jewelry

Short cardigan in slub viscose blend: let yourself be captivated by the new Missoni Cardigans collection. Shop online!

Short cardigan in slub viscose blend Blue | Missoni

Cardigan in striped viscose and cotton : let yourself be captivated by the new Missoni Cardigans collection. Shop online!

Cardigan in striped viscose and cotton Multicoloured | Missoni

Cotton crew-neck T-shirt with knitted insert: let yourself be captivated by the new Missoni Polos & Tshirts collection. Shop online!

Cotton crew-neck T-shirt with knitted insert Black | Missoni

Accessories

Here is the Missoni cotton scarf, an essential accessory to live every day with elegance. The accessory is a textile work of art that catches the eye with its slub base, on which contrasting stripes stand out. Measuring 35x190 cm, the scarf offers a touch of dynamism and style to the everyday look, without sacrificing the comfort and versatility of cotton.

Slub cotton scarf with striped pattern Multicoloured | Missoni

Midi skirt with split in raschel knit wool and viscose: let yourself be captivated by the new Missoni Skirts collection. Shop online!

Midi skirt with split in raschel knit wool and viscose White | Missoni

The long tulle cover-up dress with zigzag print is a masterpiece of elegance and sophistication. The long sleeves and the tight fit that emphasises the lines of the silhouette give the garment a distinct elegance, while the light and transparent fabric creates a delicate and sensual effect. Perfect for days at the beach or summer evenings, the cover-up embodies Missoni's distinctive style with class and sophistication.

Long cover-up dress in zigzag print tulle

Trousers in zigzag knit : let yourself be captivated by the new Missoni Trousers collection. Shop online!

Trousers in zigzag knit Black | Missoni

The light viscose knit with a wave pattern, lit up by the glitter of lurex, characterises the women’s bikini with balconette top and classic briefs. A two-piece perfect for enhancing curves, pop and refined at the same time, for a beach look that will not go unnoticed.

Wave crochet bikini with lurex

A soft long-pile yarn characterizes the sweater with a zipped turtleneck. On the garment, the jacquard-knitted wool-blend sweater with a geometric pattern is finished with contrasting piping.

Turtleneck wool-blend sweater with zip

Missoni’s most iconic chevron in a pastel palette brightened by lurex characterises the viscose blend knit women’s cover up trousers. Wide side slits, which reveal golden skin with every movement, complete this piece with an elasticated waistband.

Cover up trousers in zigzag viscose blend with lurex

Single-breasted coat in fabric with 3D zig zag pattern: let yourself be captivated by the new Missoni Coats collection. Shop online!

Single-breasted coat in fabric with 3D zig zag pattern

Overshirt in denim with sequin appliqué: let yourself be captivated by the new Missoni Coats collection. Shop online!

Overshirt in denim with sequin appliqué Blue | Missoni

Sweatshirt in cotton with zip and zigzag inserts: let yourself be captivated by the new Missoni Sweatshirts collection. Shop online!

Sweatshirt in cotton with zip and zigzag inserts Multicoloured | Missoni

Short cardigan in mesh knit with sequins: let yourself be captivated by the new Missoni Cardigans collection. Shop online!

Short cardigan in mesh knit with sequins Multicoloured | Missoni

Long vertical striped one-shoulder viscose blend dress with sequins : let yourself be captivated by the new Missoni Dresses collection. Shop online!

Long vertical striped one-shoulder viscose blend dress with sequins Multicoloured | Missoni

Wool longuette skirt with tone-on-tone zigzag: let yourself be captivated by the new Missoni Skirts collection. Shop online!

Wool longuette skirt with tone-on-tone zigzag White | Missoni

Shorts in printed stretch nylon: let yourself be captivated by the new Missoni Clothing collection. Shop online!

Shorts in printed stretch nylon Multicoloured | Missoni

Straight cotton knit chevron trousers : let yourself be captivated by the new Missoni Trousers collection. Shop online!

Straight cotton knit chevron trousers Blue | Missoni

Crew-neck jumper in slub silk and cashmere: let yourself be captivated by the new Missoni Jumpers collection. Shop online!

Crew-neck jumper in slub silk and cashmere Multicoloured | Missoni

Wool scarf with logo lettering : let yourself be captivated by the new Missoni Scarves & Foulards collection. Shop online!

Wool scarf with logo lettering Multicoloured | Missoni

Punctuated by a mix of patterns on which a dégradé color is applied, the men's wool blend scarf is finished with a fringed profile.

Dégradé wool blend scarf

Cotton blend chevron cardigan with sequins: let yourself be captivated by the new Missoni Cardigans collection. Shop online!

Cotton blend chevron cardigan with sequins Multicoloured | Missoni

Snake motif midi dress with flounces and lurex: let yourself be captivated by the new Missoni Dresses collection. Shop online!

Snake motif midi dress with flounces and lurex Multicoloured | Missoni

Sandals with double strap in patent leather with mirror effect: let yourself be captivated by the new Missoni Shoes collection. Shop online!

Missoni

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