Prada.com stands as the digital embodiment of the iconic Italian luxury fashion house Prada, renowned for its high-end, meticulously crafted goods that embody sophistication and avant-garde style. Prada's online storefront offers a wide array of premium products, ranging from ready-to-wear apparel for men and women to leather handbags, shoes, accessories, and eyewear, all bearing the hallmark of Prada's innovative design and impeccable quality.  As a brand deeply rooted in tradition and yet at the forefront of fashion's evolution, Prada.com reflects the company's commitment to sustainability and ethical production practices. Shoppers at Prada.com can explore exclusive collections that showcase the brand's artistic vision while also enjoying the seamless shopping experience, complete with excellent customer service.  Highlighting limited-edition items and seasonal offerings, Prada.com brings the luxury shopping experience to the customer's fingertips, making it a premier destination for fashion enthusiasts seeking the pinnacle of style and craftsmanship in their wardrobes. With its streamlined e-commerce platform, Prada ensures efficient distribution and secure transactions, making luxury shopping both accessible and convenient for its discerning clientele.

Heritage and Evolution:
Founded as Fratelli Prada in 1913 by Mario Prada in Milan, Prada initially specialized in leather goods and imported English steamer trunks and handbags. Under the visionary leadership of Miuccia Prada, Mario's granddaughter, the brand underwent a significant transformation in the 1970s, transitioning to high-fashion with its waterproof nylon fabrics. Today, Prada is a global luxury icon, known for its innovative and intellectually challenging designs.

Diverse Collections:
Prada's offerings are vast, encompassing men's and women's ready-to-wear, leather goods, footwear, eyewear, and fragrances. The brand is renowned for its high-quality leather handbags, sleek footwear, and avant-garde clothing designs. The Prada Linea Rossa line presents high-end sportswear and technical gear, while the home collection features stylish tableware and decor items. Prada's beauty and fragrance lines complement its fashion offerings, enhancing the brand's lifestyle appeal.

Sustainable and Social Initiatives:
Prada's commitment to sustainability and social responsibility is evident in its various initiatives. The brand has been involved in projects such as Prada Re-Nylon, aiming to innovate more eco-friendly materials, and collaborations with organizations like the Fondazione Prada. Prada's involvement in cultural projects, art, and film reflects its commitment to contributing to society beyond fashion.

Global Influence and Creative Leadership:
Under the guidance of Miuccia Prada and Patrizio Bertelli, the brand has become a symbol of contemporary luxury. Prada's influence extends into various domains, including art, architecture, and cinema, constantly seeking new perspectives and challenging conventional aesthetics. The brand's innovative approach has made it a trendsetter in the fashion industry, influencing generations of designers and consumers.

The Prada Group:
Beyond its flagship label, the Prada Group encompasses other prestigious brands, including Miu Miu, Church's, and Car Shoe, each with its unique identity yet united under Prada's guiding principles of quality, innovation, and cultural depth.

Embark on a fashion odyssey with Prada. Discover the year's top deals and redefine elegance.

Prada's Fashion Odyssey: Journey Through the Best Deals of 2026 | Eureka Shopping

Prada, an epitome of Italian luxury fashion, was established in 1913 in Milan by Mario Prada. The brand is celebrated for its leather handbags, travel accessories, shoes, ready-to-wear, and other fashion accessories, characterized by innovative design and attention to detail. Prada is known for transcending trends, blending conceptuality with cultural emancipation in its collections, and reinterpreting aesthetic codes from unconventional perspectives.

Shoulder Handbags

Sandals

Handbags

Sneakers

Shirts

Tops

Bracelets

Outerwear

Pants

Slippers

Dresses

Mules & Clogs

Sweaters

Skirts

T-Shirts

Flats

Shoes

Swimwear

Sunglasses

Hats

Boots

Belts

Shorts

Brooches & Pins

Necklaces

Heels

Wristlet Handbags

Hoodies

Jeans

Sleepwear

Earrings

Belts & Suspenders

Suits

Sweatpants

Scarves

Wallets

Bodysuits

Lingerie & Loungewear

Backpack

Black

Brown

White

Blue

Beige

Gray

Green

Pink

Multicolored

Yellow

Orange

Purple

Clothing, Shoes & Jewelry

Leather lining---Upper with gathered apron---Rubber sole---Hot-stamped logo on the apron and insole---Leather-covered insole 

Leather mules

Handbags & Wallets

Women

Leather handles---Detachable, adjustable leather shoulder strap. Maximum length 102 cm - Minimum length: 90 cm - Maximum drop: 50 cm - Minimum drop: 43 cm---Removable leather key ring---Front pocket with flap, strap and buckle closure---Metal hardware---Enameled metal triangle logo on the side---Zipper closure---Linen fabric lining with zipper pocket 

Prada Bonnie medium printed linen and leather handbag

Handbags & Shoulder Bags

Decorative straps with buckles---Leather handles---Detachable, adjustable leather shoulder strap with buckle. Maximum length 130 cm - Minimum length 110 cm - Maximum drop 62 cm - Minimum drop 52 cm---Enameled metal triangle logo on the front---Zipper closure---Interior with zipper pocket---Logo-print Re-Nylon and nappa leather lining---Antiqued finish

Prada Bonnie antiqued leather tote bag

Saffiano leather handles---Detachable, adjustable leather shoulder strap. Maximum length 120 cm - Minimum length 110 cm - Maximum drop 60 cm- Minimum drop 55 cm---Removable leather key ring---External zipper pockets ---Metal hardware---Leather triangle with metal lettering logo on the front---Snap closure on the sides---Logo-print nylon interior with two pockets, including one with zipper

Prada Galleria medium Saffiano leather bag

Leather lining---Screen-printed Prada Milano logo---Laces closure---Rubber sole, 30 mm---Geometric tread---Removable fabric-covered insole

Court Re-Nylon sneakers

With laces---Upper with sporty stitching---Prada Milano logo on the upper---Lightweight and flexible rubber sole characterized by protruding lugs with a patterned tread---Sole height: 5 mm---Removable leather-covered insole 

Montecarlo Re-Edition 2005 suede and mesh sneakers

Leather handles, drop 28 cm---Enameled metal triangle logo on the flap---Magnetic closure on the flap---Nappa leather interior with zipper pocket

Prada Passage medium leather bag with Re-Nylon flap

Tape handles---Detachable, adjustable woven tape shoulder strap. Maximum length 128 cm - Minimum length: 30 cm - Maximum drop 65 cm - Minimum drop: 15 cm---Back pocket with strap closure---Front pockets with snap closure and center pocket with flap and strap closure---Metal hardware---Lettering logo embossed on the front---Zipper closure---Canvas interior with zipper pocket

Prada Route large canvas and leather tote bags

Antiqued effect created by hand---Leather handles, drop 32 cm---Front pocket---Metal hardware---Embossed lettering logo on the front---Zipper closure---Suede interior with removable zipper pouch

Prada Carry antiqued leather top-handle mini-bag

Leather details---Leather handles, drop 30 cm---Back zipper pocket---Front and side pockets with strap closure---Flapped front pockets with strap and buckle closure---Metal hardware---Lettering logo embossed on the front---Snap closure---Canvas interior with double zipper pocket

Prada Route large canvas and leather tote bag

Clothing

Loose fit---Lined---Embroidered round neck---Back zipper closure---Sleeveless---Flapped patch pockets---Straight hem

Embroidered double shantung dress

Upper with vintage finish---Leather lining on the heel---Screen-printed Prada Milano logo---Laces closure---Rubber sole, 5 mm---Geometric tread---Removable fabric-covered insole 

Collapse canvas sneakers

Quilted lining---Regular fit---Center zipper and snap closure---Stand-up collar---Straight sleeves---Flapped patch pockets---Vintage treatment---Cuffs with snap---Fabric logo label 

Antiqued leather caban jacket

Straight fit---Classic collar---Rounded hem---Classic cuff---Mother-of-pearl button closure---Fabric triangle logo

Cotton shirt

Upper with strap and logo-engraved metal buckle---Enameled metal triangle logo---Monoblock rubber sole, 5 mm, with hot-stamped logo

Crochet ballerinas

Leather band---Screen-printed logo on the tongue---Leather sole with rubber half-sole and heel layer---Heel height: 21 mm---Non-removable leather insole 

Leather loafers

Accessories

Enameled metal triangle logo---Cotton lining

Prada Speedrock Re-Nylon bucket hat

Washing treatment on semi-finished product---Leather handles, drop 27 cm---Removable key ring---Back flap pocket with snap---Zipper pockets on the front and sides---Metal hardware---Enameled metal triangle logo on the front---Zipper closure---Nappa leather interior with two pockets, including one with zipper---With purse feet

Large washed leather top-handle bag

Fur-effect cashmere and wool throw

The design of these Chelsea boots combines contemporary notes and archive details. The shoes are made in leather stamped with a small, irregular grain that is durable yet sophisticated. The light and comfortable rubber soles complete the versatile and functional style, a synthesis of the dialog between heritage and innovation.

Stamped leather Chelsea boots

This wardrobe staple is reinterpreted with a minimalist design and sporty details. The zipper closure adds a contemporary note to the classic silhouette in wool with a straight cut.

Wool zipper shirt

Soft winter textures enrich these booties with a sophisticated construction. The suede footwear with shearling lining is completed by durable yet lightweight rubber soles.

Suede and shearling booties

These suede pumps have a soft, tapered silhouette. The pointy toe style is characterized by a deconstructed design completed with elastic on the heel and an architectural heel inspired by the geometric shape of the iconic triangle.

Suede pumps

A sleek, sophisticated silhouette defines these booties with versatile style. The soft nappa leather footwear is decorated with the iconic enameled metal triangle logo.