The Ultimate Guide to Cyber Monday: Everything You Need to Know

November 2024 | by Eureka Marketing Team | 128 hits

As the holiday shopping season kicks into full gear, Cyber Monday, following Thanksgiving weekend, has become one of the most anticipated days of the year for online shoppers. It's the second-biggest shopping day of the year in the United States, and the biggest day for online sales. But what exactly is Cyber Monday, and how did it become such a big deal?

What is Cyber Monday?

The term "Cyber Monday" was first coined in 2005 by Shop.org, the online arm of the National Retail Federation. At the time, online shopping was still relatively new, and retailers were looking for ways to encourage more people to shop online. They noticed that many people were using the internet to research products on Black Friday, but then waiting to buy them in stores. Cyber Monday was created as a way to capture some of those online sales. Cyber Monday is important for both retailers and consumers;For retailers, it's a chance to clear out inventory and boost sales before the holiday season and for consumers, it's a chance to get great discounts on a wide variety of products.

What Makes Cyber Monday Different from Black Friday?

While Black Friday has traditionally been known for in-store shopping deals, Cyber Monday focuses entirely on online promotions. The key difference is that on Cyber Monday, the deals are exclusively available online. This is perfect for those who prefer shopping from the comfort of their own homes and want to avoid crowded stores.

How to Maximize Your Savings

Here are a few tips to help you prepare for Cyber Monday:

Make a list of the items you want to buy. On the Eureka app, use the Collections tool to help organize your wishlist in one place. By organizing beforehand, you are more likely to avoid impulse purchases.
Set a budget. Decide how much you're willing to spend on Cyber Monday deals.
Start comparing prices early. This will help you know if a Cyber Monday deal is really a good deal.
Be prepared to shop early. Some of the best Cyber Monday deals sell out quickly.
Beware of scams. There are always a few scams circulating around Cyber Monday. Be sure to shop from reputable retailers and be careful about clicking on links in emails.

Cyber Monday and Sustainability: A Growing Trend

As consumers become more conscious about sustainability, some online retailers are starting to incorporate eco-friendly options in their Cyber Monday deals. This could include discounts on sustainable products or initiatives like carbon offsetting. It's a great opportunity to support green brands while taking advantage of the savings.

Cyber Monday is more than just a shopping day — it's an opportunity to grab some of the best deals of the year on everything from electronics to travel. Whether you’re looking to upgrade your tech, refresh your wardrobe, or treat yourself to something special, this online shopping event has something for everyone. Make sure to plan ahead, shop smart, and enjoy the savings!

To help you get started, consider checking out these popular brands with great Cyber Monday deals on the Eureka app:

Aldo Shoes: Known for its stylish footwear, Aldo often offers significant discounts on boots, sneakers, and heels during Cyber Monday.
Todd Snyder: For sophisticated men's fashion, Todd Snyder is a go-to brand. Their Cyber Monday sales often include discounts on suits, shirts, and outerwear, and many others.

By following these tips and exploring these brands, you can make the most of Cyber Monday and find the perfect deals for yourself and your loved ones. Happy shopping with the Eureka app!